.svg)
How Jubilance generated over 37X in ROI with Mailability.io
%20(1).webp)
Despite a strong online presence, Jubilance aimed to further optimize email engagement and revenue by accurately targeting high-intent customers with personalized messaging.
Jubilance leveraged Mailability’s cutting-edge AI to refine their email marketing strategy. By analyzing customer behavior and identifying key engagement patterns.
Jubilance used predictive analytics to identify high-intent customers, designed hyper-personalized campaigns for stronger engagement, and implemented automated, data-driven strategies that adapted in real time to boost conversions.
Challenges & Solutions
Jubilance set out to drive more meaningful on-site activity through email marketing, aiming to turn subscriber interest into real actions on their store. While their existing lists and segments generated some traction, they struggled to consistently reach the right shoppers at the right time. As a result, valuable opportunities to re-engage customers and boost visits were being missed, limiting the overall impact of their email efforts.
By partnering with Mailability.io, Jubilance transformed their email strategy with AI-powered intent scoring and dynamic lists. These tools enabled the brand to identify when shoppers were most likely to engage and automatically target them with timely, relevant messages. The result was a dramatic improvement in performance, Jubilance achieved a 37X increase in on-site activity by reaching the right customers at the perfect moment.
Jubilance had built up a sizable list of shoppers who had grown unengaged over time, a valuable audience they wanted to revive. However, the team was concerned that manually reaching out to these inactive subscribers could backfire, potentially harming their sender reputation and deliverability scores. Without a smarter, safer way to reactivate this segment, those shoppers, and the revenue they represented, remained out of reach.
Jubilance leveraged Mailability’s AI Revival Flow to breathe new life into their unengaged audience without compromising deliverability. The AI carefully identified and warmed up the right shoppers, re-engaging them through thoughtfully timed and targeted messages. Once these shoppers showed renewed interest, Mailability’s smart algorithm seamlessly transitioned them into the broader AI campaign list — driving first-time purchases and reorders while safeguarding the brand’s email reputation.
We would love to have a chat!
Ready to scale your brand with Mailability? Book a call with us now for a detailed plan.
